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Avery vs Empower

The Empower alternative built for budgeting, not sales calls

Empower’s free dashboard is strong for investments — but budgeting is an afterthought, and signing up invites advisor sales calls. Avery focuses on budgeting: AI bank sync into a Google Sheet you own, no calls, no US-only limits.

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Avery running inside Google Sheets with a live financial dashboard

Connects to major US, UK & European banks

  • HSBCHSBC
  • BarclaysBarclays
  • LloydsLloyds
  • NatWestNatWest
  • SantanderSantander
  • RevolutRevolut
  • AIBAIB
  • NationwideNationwide
Comparison

Everything Empower does, and a lot more.

The same spreadsheet workflow — with smarter automation and wider bank coverage. See how Avery compares, feature by feature.

Avery
Empower
Built for budgeting & spending
Investment-focused
No sales calls from advisors
Your data lives in a Google Sheet you own
AI transaction categorization
Rule-based
Customizable spreadsheet formulas & dashboards
UK & European bank connections
US only
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Free to try — your data stays in your own Google Sheet.

Features

3 reasons Avery is better thanEmpower

• AI Categorization

Smart Sorting. While You Sleep.

Avery's AI automatically organizes and categorizes your transaction data based on your rules, keeping your budget updated without you lifting a finger.

  • Automated transaction tagging
  • Hands-free spending insights
Avery AI categorization view in Google Sheets

• Auto Update

Zero Manual Work.

Import every transaction across all your accounts with just two clicks, giving you an instant, accurate view of your finances going back two years.

  • Two-year historical retrieval
  • Multi-account transaction mapping
Avery dashboard view with financial charts

• Custom Rules

Set Your Rules. We'll Do The Rest.

Avery automatically categorizes your data and syncs your accounts daily while you sleep, so you stay updated without lifting a finger.

  • Custom categorization rules
  • Daily automated syncing
Avery custom rules and transactions screen
User Stories

What Our Users Say

Customer Note
GenYSolutions
As a software engineer, I value the flexibility to create my own charts and tables. The peace of mind knowing I own my data is critical.

GenYSolutions

FAQ

Frequently Asked Questions

Is Empower Personal Dashboard really free?
Yes — the dashboard and tools are free. Empower makes money by having advisors call free users to sell its paid wealth-management service (around 0.89% of assets under management for $100K+ portfolios).
Can I use Empower outside the US?
No. Empower officially supports US-based financial institutions only. Avery supports open banking across the US, UK, Ireland, Germany, France, and Spain.
Does Empower export my data to Google Sheets?
No. Empower is a closed app — your data stays in their cloud with no Google Sheets sync. Avery writes every transaction into a Google Sheet you own and control.
Is Empower good for budgeting?
It’s strong for investment and net-worth tracking but weak for budgeting — it shows spending by category but lacks flexible per-category budgets, and categorization is rule-based rather than AI. Avery is built specifically for budgeting.
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